Mar 15, 2025
Mar 15, 2025
Mar 15, 2025
Finolex X Vizyug
Finolex X Vizyug
Finolex X Vizyug
When Collaboration Grows Into Creative Partnership
When Collaboration Grows Into Creative Partnership
Major Milestones
Major Milestones
Celebrating Finolex’s Awards and Recognitions
We are incredibly proud to celebrate Finolex’s recent achievements, including being recognized as the Most Preferred Brand 2024-25 and receiving the Champions of CSR title at the Times Now ESG Impact Summit 2024. These prestigious awards reflect Finolex’s unwavering commitment to both excellence and social responsibility.
During the Times Now ESG Impact Summit, Sumit Bhatia, Vice President & Head of Marketing at Finolex, highlighted the impactful initiatives that contributed to these accolades. He spoke about projects like the Pandharpur Wari, the Rath Yatra in Puri, and the Give with Dignity campaign — all of which we had the privilege of capturing through our storytelling.
It was incredibly fulfilling to see our work acknowledged as part of Finolex’s success.
We are incredibly proud to celebrate Finolex’s recent achievements, including being recognized as the Most Preferred Brand 2024-25 and receiving the Champions of CSR title at the Times Now ESG Impact Summit 2024. These prestigious awards reflect Finolex’s unwavering commitment to both excellence and social responsibility.
During the Times Now ESG Impact Summit, Sumit Bhatia, Vice President & Head of Marketing at Finolex, highlighted the impactful initiatives that contributed to these accolades. He spoke about projects like the Pandharpur Wari, the Rath Yatra in Puri, and the Give with Dignity campaign — all of which we had the privilege of capturing through our storytelling.
It was incredibly fulfilling to see our work acknowledged as part of Finolex’s success.
Organic Impact
Organic Impact
Building Reach Through Authentic Storytelling
Building Reach Through Authentic Storytelling
Our collaboration with Finolex began with a simple yet impactful project during the iconic Pandharpur Wari. We created a heartfelt reel capturing the spirit of the event and Finolex’s meaningful role in it.
That moment set the tone for what would become a remarkable partnership, built on a shared commitment to authentic storytelling.
Our collaboration with Finolex began with a simple yet impactful project during the iconic Pandharpur Wari. We created a heartfelt reel capturing the spirit of the event and Finolex’s meaningful role in it.
That moment set the tone for what would become a remarkable partnership, built on a shared commitment to authentic storytelling.
Numbers Game
Numbers Game
Numbers Game
How Stories Turned Into Massive Reach
How Stories Turned Into Massive Reach
The response to our initial reel was overwhelming — with over 100k organic views on Facebook, an exceptional milestone for a brand page.
Since then, we’ve had the privilege of contributing to several major initiatives. The Give with Dignity campaign in 2023 was a standout — our reel garnered an impressive 4.3 million views on Instagram, reflecting how deeply the message resonated.
Similarly, our documentary covering the Mammography Camp amassed 854k views on Instagram through strategic promotion — a rare achievement for a documentary, demonstrating the power of purpose-driven content.
The response to our initial reel was overwhelming — with over 100k organic views on Facebook, an exceptional milestone for a brand page.
Since then, we’ve had the privilege of contributing to several major initiatives. The Give with Dignity campaign in 2023 was a standout — our reel garnered an impressive 4.3 million views on Instagram, reflecting how deeply the message resonated.
Similarly, our documentary covering the Mammography Camp amassed 854k views on Instagram through strategic promotion — a rare achievement for a documentary, demonstrating the power of purpose-driven content.
Tribute to Legacy
Tribute to Legacy
Emotional Departure That Touched Hearts
Emotional Departure That Touched Hearts
One project especially close to our hearts was Emotional Departure, a documentary that captured Finolex’s emotional shift from their beloved old office to a modern new workspace. Celebrating decades of memories and relationships, the film paid tribute to the people and legacy that shaped Finolex’s story.
Screened at their Annual Meeting in Dubai, it deeply moved Chairman Prakash Chhabria, his family, and employees — a reminder of how powerful emotional storytelling can be.
One project especially close to our hearts was Emotional Departure, a documentary that captured Finolex’s emotional shift from their beloved old office to a modern new workspace. Celebrating decades of memories and relationships, the film paid tribute to the people and legacy that shaped Finolex’s story.
Screened at their Annual Meeting in Dubai, it deeply moved Chairman Prakash Chhabria, his family, and employees — a reminder of how powerful emotional storytelling can be.
Creative Synergy
Creative Synergy
Creative Synergy
Our Most Loved Collaboration Yet
Our Most Loved Collaboration Yet
We truly enjoy working with Finolex. Their trust in our storytelling abilities pushes us to continually innovate and create content that informs, connects, and inspires.
As Finolex continues to make a lasting impact, we remain committed to celebrating their incredible initiatives through compelling narratives, powerful visuals, and heartfelt storytelling.
We truly enjoy working with Finolex. Their trust in our storytelling abilities pushes us to continually innovate and create content that informs, connects, and inspires.
As Finolex continues to make a lasting impact, we remain committed to celebrating their incredible initiatives through compelling narratives, powerful visuals, and heartfelt storytelling.
